Loans on Demand: Winning Content Strategy, Starring You ft. Rebecca Richardson
"When was the last time you stepped outside of the traditional marketing methods of your industry? Whether you're just starting out with video content or you're ready to try a new platform, the key to making it work is keeping your identity at the center.
Rebecca Richardson also known as "The Mortgage Mentor" is a legendary mortgage lender in Charlotte, North Carolina who specializes in simplifying the lending process for her clients and creating dynamic content to spread vital information and boost her brand.
On this episode of the Loans on Demand Podcast, Luke and Rebecca cover the process (and necessity) of becoming your most authentic self in your own marketing, matching the right media platform to the strategy you want to use to get information to your audience, and the specifics of how she plans, creates, and distributes her unique video content. Tune in for an interview that will give you an entirely new perspective on content strategy with your own individual twist."